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Universal Appeal

People love to see a city from above. It's why the Eiffel Tower, the Empire State Building and the London Eye are some of the world's most popular tourist attractions.

With its new i360 tower, Brighton too will be a city that can be experienced from on high.

The Brighton i360 has been designed by Marks Barfield Architects, who conceived and designed the London Eye, the UK's most popular paid-for attraction.

At 175 metres high, and with an observation pod rising to 141 metres, the i360 will be Britain's highest observation tower outside London – taller even than the London Eye.

At just four metres wide, the i360 has a slender, elegant design. Sited on the axis of the Grade II* Regency Square, it will make a positive contribution to the Regency Square Conservation Area, adding visual interest and enhancing its character and appearance.

At the foot of the tower will be a shop and hospitality suite and a cafe/restaurant catering for up to 400 people.

Designed to use as little energy as possible over its life, the Brighton i360 will not only be a great experience for visitors, but will bring social and environmental benefits to Brighton & Hove. It will be an elegant 21st century landmark and a wonderful addition to the skyline.

Sponsorship and naming rights opportunities are currently available, please contact Paul O'Brien, BDS Sponsorship Pobrien.bds@sponsorship.co.uk

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